Restricting Content on WooCommerce using Memberships: A Complete Guide

Looking for a way to set up a side income through members-only content on your website?

Monetising your website through restricted or exclusive content has great potential. Exclusive products add more value to your membership plans and encourage people to sign up to access the exclusive content.

Content restriction is used by businesses, including affiliate marketers, galleries, agencies, freelancers, and life coaches, to monetise their membership sites.. In addition to this, schools and corporate companies also restrict content to ensure internal content or data is accessed only by authorised users.

This tutorial will show you how to restrict content in WooCommerce – the most widely used ecommerce platform – using the WooCommerce Members Only plugin for WordPress.

How to create a membership site by restricting content

Creating a membership site manually through code can get complicated. Instead, you can use a WordPress membership plugin to set up your membership site.

There are many WordPress membership plugins out there that are easy to use and perfect for setting-up members-only areas on your website.

Let’s quickly take a look at some of the best options available to you:

#1. WooCommerce Members Only

The WooCommerce Members Only plugin offers an all-in-one, scalable solution for building professional membership sites, clubs and societies, wholesale stores, and age-restricted sites on any existing WordPress site.

It’s our #1 choice for protecting content on WooCommerce-powered sites. WooCommerce Members Only lets you automatically create a password page and form when you restrict content using a password. You can later give those passwords to an individual or use unique passwords to let different groups of users access your content.

The WooCommerce Members Only plugin also lets you restrict content based on the user role or login status, not just passwords. It even lets you restrict specific WooCommerce products by user ID. This gives you full control over how WooCommerce products appear in your store.

You can also direct users to a specific page on your WooCommerce site when they log in. For instance, you can redirect users to the My Account page as soon as they log in.

Similarly, you can choose where to redirect users if they try to access unauthorised content on your WooCommerce store. This way, you can protect your content and encourage customers to subscribe to your membership program to access exclusive content.

The WooCommerce Members Only plugin also lets you hide widgets and menu items from users who aren’t permitted to view your content. In addition to this, it gives you the option to hide private posts, products, and categories from non-members or keep them visible on the front-end but make them inaccessible.

#2. WooCommerce Memberships

WooCommerce Memberships offer robust membership functionality for your WooCommerce site. It lets you create membership plans and assign products to the plan. This way, you can make multiple products available through the same membership plan.

In addition to this, the WooCommerce Memberships plugin also lets you sell memberships as a product on your WooCommerce site. For this, you’ll need to create a dedicated WooCommerce product for your membership plan.

#3. Restrict Content

Restrict Content is a free WordPress content restriction plugin that lets you restrict content on your membership site. This is best suited to users that are relatively new and want to test some basic functions.

Restrict Content lets you restrict content on your site so that only logged-in users can access it. It also lets you restrict entire pages, posts, and custom post types on your WooCommerce site. In addition to this, you can also restrict content partially using shortcodes. This involves surrounding the content you want to restrict with a shortcode. However, it doesn’t offer the suite of features other WooCommerce restrict content plugins do.

Why should you use WooCommerce Members Only to restrict content in WooCommerce?

The WooCommerce Members Only plugin offers a complete suite of features out of the box. This means that you don’t need to use third-party plugins to add functionality to your site.

Here’s what you can expect to get from the WooCommerce Members Only plugin:

Flexible and customisable

The WooCommerce Members Only plugin gives you full control over who has access to your content. It lets you restrict content and customise your WooCommerce products according to your brand requirements.

You can restrict content on your WooCommerce site either by password, user role, or logged-in status. This way, you can offer exclusive or members-only content on your ecommerce site.

Set extensive password options

The WooCommerce Members Only plugin lets you password-protect content on your WooCommerce site. It automatically creates a password form and login page when you set the restriction method to Password.

You can set one or more global passwords that you can hand out to your members. In addition to this, you can also create different passwords for each product, post, or post category on your online store. This way, you can offer exclusive products on your WooCommerce site that only selected people can access.

Customise user role options

You can create custom user roles and specify one or more user roles at a global level on your WooCommerce website. This way, you can allow different user roles to access different products or posts.

Additionally, the WooCommerce Members Only plugin lets you restrict (or enable) payment gateways (like PayPal or Stripe) and shipping methods by user role. You can also set expirations for your memberships.

What else can you do with the WooCommerce Members Only plugin?

Different businesses need to collect different information from members at registration. With WooCommerce Members Only, you can offer members on your site custom registration options.

You can also create user-specific products on your WooCommerce site by restricting access to specific products for specific user IDs. This way, only users with the permitted user ID will be able to access the hidden products or content.

The best part about the WooCommerce Members Only plugin is that it comes built-in with a robust user role editor that’s easy to use. You can create new user roles, duplicate existing ones, and edit user role capabilities. This is great if you’re protecting your content based on user roles.

How to restrict content in WooCommerce using WooCommerce Members Only

Here, we’ll show you how to restrict content in WooCommerce using the WooCommerce Members Only plugin.

Step #1. Download and install the WooCommerce Members Only plugin

The first thing you need to do is get the WooCommerce Members Only plugin and install it on your WooCommerce site.

Here’s how:

1. Purchase a copy of the WooCommerce Members Only plugin. You will receive an email containing a link to the zip file and the license key.
2. Once you’ve downloaded the zip file, navigate to Plugins → Add New → Upload Plugin to upload the WooCommerce Members Only plugin to your WooCommerce site.
3. Click the Install Now button and then click the Activate Plugin button.
4. Now that the plugin is installed and activated on your WooCommerce site, you need to enter the license key provided in the email at the time of purchase.
5. Navigate to WooCommerce → Settings → Members Only to access the plugin’s settings. Click on the License section from the top and enter your key in the text field.
6. Click on the Save changes button to continue.

Step #2. Create your membership plan or product

The next step is to create the membership plan or product you want to sell. You can offer free membership trial products (a 7-day trial period) as a way to incentivise customers to subscribe to your premium membership products.

To do this:

1. Navigate to Products → Add New from the WordPress admin dashboard to create a new membership product.
2. Enter a name or title for your membership product and set its price. You can also write a short description.
3. If you want to create multiple membership levels, you can simply add multiple membership products to your WooCommerce site. For instance, you can create three membership levels on your site: Bronze, Silver, and Gold. You can also create a free demo membership plan or product.
4. Select the user role the customer should have after purchasing the product.
5. Click the Publish button to save your WooCommerce membership product.

Step #3. Decide who can access your content

It’s important to decide who can access your content, especially if you’re offering a multi-level membership plan.

With the WooCommerce Members Only plugin, you can automatically assign user roles to people when purchasing your membership product. You can also use it to only allow logged-in users access to your content or restrict content based on user roles on your WooCommerce site.

Here’s how you can restrict access to your content using the WooCommerce Members Only plugin:

1. Navigate to WooCommerce → Settings → Members Only to access the plugin’s settings.
2. Set the Restriction method to User Roles and enter the user roles you want to allow access to in the Permitted User Roles text field.
3. This will grant access to only logged-in users. They’ll be able to see the price of the membership product and add it to their shopping cart.
4. Click the Save changes button to continue.

Step #4. Hide parts of your membership site

Now that we’ve created our WooCommerce membership products and restricted them to members-only, we can work on enhancing the user experience.

The first thing you want to do is hide membership products from existing subscribers. This way, only active members will be able to access the products. Here’s how you can do this using the WooCommerce Members Only plugin:

1. Go to the membership product’s Edit page and scroll down to the Product data section.
2. Click on the Members Only tab and enter the users you want to hide the product from in the text field next to Hide From User Roles. For instance, we want to hide the Bronze Membership product from all Silver Members. Similarly, you might want to hide the Silver Membership product from all Gold Members.
3. You also want to assign the Silver Member user role to anyone who purchases the Bronze Membership Plan. Enter the user role in the Assign user roles text field.
4. Click the Update button to save changes to each membership product.

Here’s what your membership product will look like on your WooCommerce site. Only authorised users will be able to view the price, add the membership product to their cart from the member’s area, and proceed to checkout.

On the flip side, non-members will be prompted to log in to see the product price and add it to their cart:

Conclusion

Restricting content on WooCommerce using memberships can be challenging, especially with default WordPress functionality. Ideally, you want to use a WordPress plugin that lets you restrict content on your WooCommerce site and grant membership access to authorised users only.

The WooCommerce Members Only plugin offers the easiest way to restrict content on your WooCommerce membership site. It lets you restrict access to content based on user roles, passwords, or logged-in status.

Ready to start restricting content on WooCommerce using memberships? Get WooCommerce Members Only today!